Blog

6 tricks to make your (natural) perfume last longer
The frustration of investing in a beautiful perfume, only to have its enchanting scent fade away quickly, is all too familiar. Here are some effective tricks to enhance the longevity of a perfume.
Exploring the Benefits of Natural Perfumes for Sensitive Skin
Conventional perfumes often contain synthetic ingredients that can irritate and trigger sensitive skin. But there could be a gentler alternative – natural perfumes.
Unveiling our Three Newest All-Natural Vegan Scents: Adagio, Noir, and Soie!
We are thrilled to unveil not one, not two, but a trio of new fragrances, each enchantingly crafted into a perfume, a deodorant, and a soap!
Are natural perfumes truly safe?
For the health conscious, natural perfumes have become a popular choice. But the question remains: does being "natural" guarantee safety?
The top 5 most common toxins found in mainstream perfumes
Health-conscious people may be on the lookout for toxin-free perfumes. But what are the most common toxins you may encounter in mainstream perfumes and what are their effect on your health.
So you're considering switching to natural perfumes?
If you have made the decision to switch to natural perfumes, you have joined a growing population of health and environment conscious individuals. But what should you expect?
How natural is your natural perfume?
What is a true natural perfume? Amongst loose labelling regulations and unfounded claims to drive sales, here are some information to help you navigate your way towards truly natural perfumes
The top 4 non-vegan ingredients in perfumes and deodorants
Let’s dive into the 4 most common non-vegan ingredients you may encounter in mainstream perfumes and deodorants, what they are used for and what alternatives are available for a vegan experience.
Why do some perfumes trigger headaches and migraines?
It is not uncommon for some people to be cautious with perfumes as they can trigger headaches and migraines. Why do some perfumes trigger headaches? What alternatives exist for you if you are a headache sufferer but wish to remain a perfume wearer?
What you need to know about aluminum
Aluminum salts (derived from the metal of the same name) are the most common and effective ingredients used to control sweat by plugging pores. Is it safe? What are the alternatives? Here is what you need to know about aluminum.
What you need to know about sulfates

The name “sulfates” encapsulates two acronyms: SLS (sodium lauryl sulfate) and SLES (sodium laureth sulfate). Sulfates are salts whose main use in cosmetics is to create lather and foam. Here is what you need to know about sulfates.

We are launching all-natural, vegan, long-lasting deodorants!
We created a line of all-natural, vegan, long-lasting deodorants to complement our natural perfumes. Durable protection with no aluminum, no bicarb, no plastic, no parabens, no sulfates or any other nasties.
What you need to know about phthalates
Phthalates are mainly used in plastics to increase their flexibility and durability. In perfumes, they are used as a fixative to prolong the scent of the perfume onto the skin. Here is what you need to know about phthalates
What you need to know about paraben
Paraben is a class of effective preservative with anti-bacterial and antifungal properties used in mainly mainstream cosmetics, including perfumes. Here is what you need to know about paraben.
We got (even) green(er)
Our aim to be as green as possible as a business. Of course, eco-friendliness is an ongoing commitment and we thought we'd share some new initiatives we have underway on the matter.
Parfum, Eau de Parfum, Eau de Cologne, etc. What is the difference and what does it mean for natural perfumes?
So many terms are being used to call a perfume that it can become confusing. We decided to shed some light on such terms and most importantly how they apply to natural perfumes.
Natural? Vegan? Organic?... What does it actually mean? How is it regulated? And what does it mean for perfumes?
Between marketing gimmicks and genuine claims, consumers can be left confused as to what and who to trust to buy quality products. We shed some light on terms, regulations and application to perfumes.
COVID, Perfumes and Lockdown
Working from home comes with its perks but at a cost too. We use our natural perfumes to take us on olfactory journeys from the comfort of our homes and snap out the flat mood being in lockdown can trigger in us.
We got green(er)
As a business selling 100% natural, vegan and cruelty-free perfumes, it shouldn’t come as a surprise that sustainability is something very important to us. As a brand, we always endeavour to make choices that favour the greenest alternatives and we wanted to share a few of the last initiatives we’ve set in motion.
Why Animal testing? The path to cruelty-free cosmetic products
Animal welfare and cruelty-free products have gathered more and more awareness in recent years. When you think about it, it sounds like an unnecessary cruel practice, which begs the question, why is it still going on and what alternatives are out there?
Ambergris and Natural Alternatives for Musk and Fixative in Perfumes
“Ambergris” is often mentioned in perfumery but seems to be one of those words with a veil of mystery. What is it? What is it used for? What is it controversial and is there natural, vegan and cruelty-free alternative?